Universal Hinge Corp® produces custom made, precisely engineered products for the industrial segment and came to SMARKETING360 to update their website and branding platform.

The Objective:

Universal Hinge’s primary objective was to find a digital agency partner with experience in the industrial business-2-business market who could modernize their website to clearly communicate what they do, facilitate their selling process and improve their on-line estimate process. Additionally, the new site had to reflect contemporary style and functionality. 

SMARKETING360 delivered a website that provides users with easy navigation and simple to find information. The Universal Hinge sales team now effectively utilizes their site as tool for demonstration and installation instruction. The responsive site design functions effortlessly on all devices – mobile, tablet and computer.

Project Results:

• Transformed the website to reflect contemporary style, navigation and functionality
  
• Increased usefulness by making the site compatible across all devises: computer, mobile and tablet displays
  
• Communicated their value proposition quickly
  
• Developed content that enhances their selling process
  
• Simplified their "quote inquiry" process 
  
• Showcased usage of Universal Hinge Bolt-On Hinge™
  
• Increased SEO ranking

Project Included: 

• Website Design
• Copy/Content Development
  
• Detailed Quote Inquiry Form
• Hosting Services